- Client: International SOS
- Project: Bottle of Help
- Creative Director: Chris Lines & James Pierechod
- Creative & Production company: Stickyeyes
This creative campaign was designed to promote the reach and charity actions of International SOS. The creative “what if you could bottle help?” suggests that help is more that just a physical donation, but a logistical network of helpers, donations, aid and organisation to make a real difference in the world.
The team at International SOS have that network – ready and willing to help. The content was designed to be shared as individual scenes (GIF’s) as well as the full piece.
Each scene commences and concludes with a helping hand moving the bottle throughout the scene.