Cinemagraph01_v2

  • Client: Ladbrokes
  • Project: “Anticipation” Cinemagraphs
  • Creative Director: James Pierechod
  • Creative & Production company: Stickyeyes

Commissioned by Ladbrokes to create a series of large (full screen) cinemagraphs, for distribution on several Poker sites.

The idea behind the campaign is to capture the thrill of “waiting” – the anticipation felt by the players just before the result rolls in, or just before we make the big decision.

Since their publication several images have been promoted as winners of “the best cinemagraphs” / “Top Viral Cinemagraphs” roundups.

Cinemagraph02

Cinemagraph04_v2

Cinemagraph06_v2

Cinemagraph07