Project_inner Imagery (0-00-04-24)

  • Client: Staples
  • Project: “House of Hazards”
  • Creative Director: James Pierechod
  • Creative & Production company: Stickyeyes

An interactive digital experience designed for Staples, to promote their office products line. The theme was based around hunting the dangers in a standard office environment, through laughing at the calamities of these “Lemmings”.

Project_inner Imagery_3D (0-00-04-21)

The characters would be GIF’s within the environment, and acting out a looping story, when the viewer interacted with a character or a hazard, this unlocked another section of the office, giving them a new set of hazards to explore.

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The game also had a “Where’s Wally” style hide and seek component to it which allowed users to gameify their experience.

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The end goal is to “share their experiences and complete the game, learning about all of the hazards.