• Client: Stickyeyes
  • Project: Digital rebrand
  • Creative Director: James Pierechod
  • Creative & Production company: Stickyeyes

A short project of 3 weeks, to design / brand and wireframe a blogger support community for Stickyeyes in 2013.
We choose to develop an extremely responsive (mobile first) solution for the site, focusing on community and social outreach, however we needed a responsive creative direction and delivery to convey 50% professional entity 50% youthful community, to appeal to both brand and community bloggers.

This Art direction project allowed us to focus on simplistic brand development to sit comfortably within the Blogger’s sites as a badge of honour, without blending too much and risking being lost amongst the crowd of blogging outreach programs.

The animated CSS slider worked well within the design and flowed fluidly in the responsive format.